Category: Conversion Rate Optimization

Attention is a scarce commodity in this Multi-connected device world and as such you cannot afford to ignore how people interact with your website. Site Tuners created this short video (less than 2 minutes) highlighted 5 conversion killers: Absent or Unclear Call To Action Too many choices Asking for too much information Visual Distraction Breaking…
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People are visual creatures by nature, and this presents both opportunities and threats for marketers.  Most websites that I have seen either have too many objects vying for visitor attention, or do not have an obvious CTA to help site visitors take the desired action.  Having too many objects competing for attention makes it difficult…
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