Category: Search Engine Marketing

Digital Marketing Consultant

Google’s Chrome 68 browser will mark non-HTTPS sites as ‘not secure’ effective July

After years of pushing for ‘secure by default’ web sites, Google will identify insecure sites in the Chrome browser. it will then also mark all sites that have not migrated to HTTPS as “not secure.” This move will coincide with the release of Chrome 68 and will look like this in a user’s browser: Google…
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No page information in search results

Why is the description missing in Google Search? If you see a result with “No information is available” in Google Search: It means that Google could not access the page in order to create a useful description to show in Search results. How to fix it You are seeing this result because the page is…
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Google AdWords Search Term Report

Analyzing reports in AdWords can take up a lot of your precious time. The Search Term Report can save you time and also help you optimize your AdWords accounts.   This report helps me improve ad performance on allĀ the AdWords accounts that I manage. While it can give you a large amount of data, analyzing…
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State of Search Results: 4 Takeaways

Every year, SEMPO measures industry trends, strategies, and tactics against previous benchmarks, through their comprehensive industry report, The SEMPO State of Search Survey Marketing Report. These results continue to be relevant for marketers, agencies, and the worldwide eco-system of suppliers and companies that support search marketing. This year, SEMPO launched the 2016 Edition of the…
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Low Value Content Sites Hit Badly By Google Fred Update

  Earlier this month there was a lot of chatter and mostly panic in the Black Hat SEO Community as tonnes of sites lost rankings overnight on Google across the globe. I had an opportunity to review 45 sites I found in the chat forums, as webmasters desperately shared their URLs in an effort to…
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