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Digital Marketing Consultant

Using Facebook Insights To Determine Best Times To Post

Timing is critical on social media, and knowing this can determine how far one can go on this global amplification platform. On Facebook the timing is even more critical because of the complicated News Feed algorithm. Not all times are equal and indeed certain times are better than others. It will be pointless posting content…
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Chatbots are a paradigm shift in human computer interaction

Here’s quick look at chatbots, as demonstrated at developer conferences in 2016. Google I/O, Microsoft Build and Facebook F8 all demonstrated digital assistants that use natural language processing.

Chinese chatbots shut down after anti-government posts

A popular Chinese messenger app has ditched two experimental chat robots, or “chatbots”, which were apparently voicing criticism of the government. Messenger app Tencent QQ introduced chatbots Baby Q and Little Bing, a penguin and a little girl, in March.Ā But they have now been removed after social media users shared controversial comments that they said…
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How Consumers Use Messaging Today

What started out as simple text exchanges has evolved into expressive and engaging conversations between people. Consumers exchange more than 50 billion messages a day and the continuing explosive growth suggests that messaging will be a lasting phenomenon.   Get the full report here