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Digital Marketing Consultant

Reach your customers directly in their inbox with Gmail ads

Gmail reaches 1 billion people across the globe. With Gmail ads, advertisers can connect with the right consumers at scale. Gmail ads are interactive ads at the top of people’s inboxes. When someone clicks a collapsed Gmail ad, it expands just like an email does. The expanded ad, which is the size of an email, can…
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7 Pitfalls to avoid when measuring marketing campaigns

A marketing campaign can be defined as a series of activities used to promote a product or service to a defined target audience within a specified time period. It is designed with a specific objective in mind and has a start and end date. There are different types of marketing campaigns, ranging from traditional media…
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Improve your call center experience & drive business results

When consumers have questions, talking to a real person can be the easiest way to get answers. A personalized and relevant phone call can help you earn new customers and keep existing ones. A converation on the phone can earn a potential customer’s loyalty, especially in intent-rich “I-want-to-know” or “I-want-to-buy” moments when they need timely,…
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How Shoppers get Inspiration in the “I-Need-Some-Ideas” Moments

Sometimes shopping happens on impulse. But other times, there’s a bit more thought that goes into deciding the perfect brand, service, product, or style—whether that’s for a purchase as small as pen or as large as lounge suit. Find out how Shoppers get Inspiration in the I-Need-Some-Ideas Moments  

Is your business ready to embrace virtual reality?

It’s still early days, but virtual reality is quickly gaining mainstream attention. Global search interest on Google grew by nearly 4X in the last year. Virtual reality is no longer a novelty. It has real applications for brands today. Viewers can feel that tickle in their stomach when sitting in the cockpit of a jet in…
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