Digital Marketing Consultant
When creating lead generation landing pages, do you start by writing a punchy, benefits-driven headline, with tonnes of bullet points emphasizing the benefits of your product or service? If you answered yes then you really need to read this as you are not being effective. When it comes to lead gen pages, starting with your opt-in form…
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I do not choose to be a common man. It is my right to be uncommon … if I can. I seek opportunity … not security. I do not wish to be a kept citizen, Humbled and dulled by having the State look after me. I want to take the calculated risk, To dream and…
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Amazon always stretches the limits when it comes to innovation, and its CEO, Jeff Bezos is not afraid to use the market to determine if those ideas will work or not. While most other companies test and beat an idea to death before even considering whether it will go to market, Amazon goes in with…
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Which blue link would you click here and why? I went straight for the second one from the bottom purely because of how the SEO specialist used the ▷ symbol in the title. Surely grabbed my attention and giving me ideas.
Remarketing lists for search ads (RLSA) and Customer Match are great tools that can help you reach people who’ve previously interacted with your business at the moment they’re ready to buy. They are very important in driving conversions as a study conducted by Forrester Research revealed that 96% of shoppers won’t make a purchase on their…
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