Digital Marketing Consultant
AdWords commands a lion share of the PPC market, with features years ahead of its nearest competitor (Bing). Just like Google, it’s always getting both major and minor updates and as marketers it’s a bit overwhelming keeping up with the latest features and tools available in our accounts. Hanapin Marketing created this infographic that outlines…
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I love SEO tools and have I lost count of the tools I used since 2005. There were some really great ones that I still use today and some that I would rather not comment on. One tool that I really like (and still use today) is Similar Web, developed by Similar Group. In my…
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LIVE: Springboks Rugby World Cup send-off Springbok squad for Rugby World Cup Willem Alberts – Sharks Schalk Brits – Saracens Schalk Burger – Stormers Damian De Allende – Stormers Lood de Jager -Cheetahs Jean de Villiers – Stormers Bismarck du Plessis – Sharks Jannie du Plessis – Sharks Fourie du Preez – Suntory Pieter-Steph du…
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Attention is a scarce commodity in this Multi-connected device world and as such you cannot afford to ignore how people interact with your website. Site Tuners created this short video (less than 2 minutes) highlighted 5 conversion killers: Absent or Unclear Call To Action Too many choices Asking for too much information Visual Distraction Breaking…
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People are visual creatures by nature, and this presents both opportunities and threats for marketers. Most websites that I have seen either have too many objects vying for visitor attention, or do not have an obvious CTA to help site visitors take the desired action. Having too many objects competing for attention makes it difficult…
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