Digital Marketing Consultant
Most bloggers spend way too much time focusing on content creation and ignore content promotion. This “write it and let Google do the rest” attitude has resulted in the death of many blogs and as PT Barnum once said – Without promotion, something terrible happens… nothing! Crazy Egg designed an interesting infographic which takes you…
Read more
Living in a Multi-connected device era is awesome and has a lot of perks. Surfing the world wide web is no longer restricted to PCs, as nowadays our mobile devices enable us to connect with friends and family (Facebook), search for service providers (plumbers, locksmiths, tax consultants etc), book for flights, taxis (Uber) and shop…
Read more
Google has changed its logo
However Desktop still rules in Conversion Land Research conducted by Movable Ink reveals that Brits prefer using mobile devices to access email [that arrives in their inbox for the first time], using mobile devices as opposed to using desktop computers. Email open rates on mobile are on the rise (currently sitting at 71%) according to…
Read more
Ad Extensions give advertisers an opportunity to show something extra about their business in their text adverts. Ad Extensions help differentiate ads from competing adverts as they help make promotional messages stand out. They also help boost campaign performance as they have a direct influence on Ad Rank. They are very easy to set up,…
Read more