Digital Marketing Consultant
This article will show you how the Google Display Network can support specific marketing objectives for your business. You’ll also learn about the types of businesses that can benefit from advertising with the Display Network. Why use the Display Network? Internet users spend over 80% of their online time reading and engaging with content on…
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Text ads are the most common ad type on Google as they show up above and below Google search results and on most sites on the display network. These simple ads can be extremely effective for reaching your customers. This post will introduce you to text ads and how to write an effective one. Which…
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I posted about seeing green labelled ads on Google earlier on in May and I just spotted these adverts again today (Saturday 8:15pm) on the SERP. The search was for cleaning services and I did this from my home PC. Here is what I saw: Here is another SERP for “24 hour plumber” -note that…
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Conducting an SEO audit or having one done for you is an opportunity to understand what’s working for your website and what isn’t. The audit is meant to help you identify gaps that might be costing your rankings and ultimately revenue. Despite the fact that every site is different, there are a few common areas that always…
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